Bridging the Print-to-Digital Divide: A pURL Marketing Case Study
Tracking direct mail is finally possible. See how PGI used the power of the pURL to track their print campaign success and add an email component
The 8 Sexiest Features of Lightweight Marketing Automation
Some people are into legs. Others are into muscles. It’s all a matter of personal taste and preference. But regardless of what you’re into, there’s one thing on which we all can agree. There’s some dead sexy software out there on the market just waiting for you to engage with on an up-close-and-personal 1:1 basis. Maybe you’re into tantalizing tools. Perhaps you’re more of a scintillating specs kind of person. Me? I’m into cloud-based stuff. Nothing gets me going like an Internet-based application that can get the job done without always asking me to shell out tons of dough on hardware and upgrades. Maybe that’s why I love Lightweight Marketing Automation so much.
Create QR Code Campaign Success with Boingnet
Create QR code campaigns in Boingnet to connect offline customers with online content in an engaging and interactive way.
Cool Microsites for Cool Marketing Campaigns
You’ve got the coolest idea for a marketing campaign, but you need a cool online presence to go with it…and you need it fast. You don’t want it buried on your corporate site, nor do you want your visitors roaming off to other areas of your site. You need them to focus, and you need them to take action. Here are 4 signs your cool new marketing campaigns need cool microsites
